BC12B Classic Analogue Alarm Clock

The BC12B classic alarm clock features an easy to read dial with the iconic yellow second hand that has become synonymous with Braun’s award winning design. The clean simplistic look and ease of use makes this an outstanding Braun clock.

In 1971, Braun launched a series of travel alarm clocks and watches. The infamous German industrial designers, Dieter Rams and Dietrich Lubs were the masterminds behind the project; and, with their "Less, is more" design philosophy they produced a number of memorable products for Braun including some of the best travel, wall and alarm clocks around.

This clock has been updated to include an integrated foot snooze / light feature, improved movement and luminous tipped hour and minute hands. The clean simplistic dial and contrasting hands with luminous tips offers great legibility, and the quartz tick movement is quiet and precise.